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Sep 8, 20202 min read
Lexinet Capabilities: School Materials
School might look a little different for some right now, but the new year has started!
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Aug 17, 20202 min read
Marketing Tips for Right Now
Since the COVID-19 pandemic started, we have continued to push that #communication is still key.
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Aug 12, 20202 min read
Call To Action - What is it and how do we use it?
What is a “call to action” (CTA) in marketing?
A CTA is specific wording motivating your audience to take a certain, desired action.
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Jul 16, 20202 min read
Lexinet Capabilities: Business Materials
The need for printed marketing materials is especially high with businesses starting to open back
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Jul 9, 20202 min read
Persistence Pays Off with 1400% ROI
Often, buyers need more than one contact with a business before they make a purchase. Sometimes, with more complex sales, it takes an entire
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Jun 30, 20202 min read
Lexinet Capabilities: Personal Materials
In addition to marketing materials we also offer custom, personal materials for all occasions.
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Jun 17, 20202 min read
Stay in Touch with the Right Timing
What makes for great #direct mail? It’s content, but it’s also timing and frequency.
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Jun 10, 20202 min read
Lexinet Capabilities: Marketing Materials
We continue to push that communication is still key. Lexinet can help deliver your message through #marketing materials. These pieces...
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May 27, 20202 min read
5 Ways to Personalize Marketing
When it comes to #personalization in marketing, both digital and #print, are you still on the sidelines? Do you want to give...
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May 19, 20202 min read
Web-to-Print Marketing Portal Benefits
What’s a marketing #portal? It’s a private website just for your company that houses your branded marketing materials. Your portal gives...
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May 14, 20202 min read
Make Your Print Pop
Print #marketing will always be on trend. On it’s own or coupled with digital, it’s a tool that continues to be effective and successful....
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Apr 27, 20202 min read
The Love of Print Continues
Despite the meteoric rise of digital marketing, consumers still have a love affair with #print. From direct mail to packaging to signage...
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Apr 21, 20201 min read
Earth Day, Every Day
Ideas to encourage environmental action in the workplace. The first Earth Day launched April 22, 1970. For the last 50 years we remind...
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Apr 13, 20201 min read
Shifting Marketing Touchpoints
We are all working on adapting to current circumstances. Events, marketing, advertising- it’s all changing. But we’re not seeing any of...
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Apr 3, 20202 min read
Using Personalization: It's a Must
It used to be that personalizing your marketing, whether digitally or in #print, was something that made you stand out. It was something...
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Mar 18, 20202 min read
Ideas for using print to build customer relationships.
We might be in different industries or at different companies, but we’re all working towards the same goals for ourselves: sales and growth.
Feb 14, 20202 min read
Want to Sell More? Keep It Dripping!
If you keep hearing the term "drip marketing," there's a reason. It's a powerful lead nurturing tool that works. The marketer sends...
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Jan 22, 20202 min read
Get More from Your Print Budgeting with Re-Targeting
You make a significant investment in your print marketing. Yet even with the most targeted, well-concepted campaign, sometimes you don’t...
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Dec 19, 20192 min read
Why Does Channel Selection Matter?
When it comes to choosing marketing channels, marketers can make many assumptions. Millennials always want digital, the Silent Generation...
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Dec 9, 20191 min read
3 ways to sell more to existing customers
Think you have to go out and drum up new customers in order to increase your sales? Prospecting is an important tool for revenue...
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