Apr 6, 20181 min readIs Investing in Data-Driving Messaging Worth It?Still on the fence about investing in data-driven messaging for your print campaigns? It takes additional time and expense to develop...
Sep 24, 20171 min readBenefits of Using Triggered EmailsWhen it comes to boosting response rates, there is nothing like combining direct mail with email. Even better when both are personalized....
Jan 9, 20171 min readMaximizing Your Return on MailingsIf your mailing is over-sized, personalized and relevant, it stands out. People want to read more. Here are some techniques for...