Jun 21, 20212 min readHow to make Direct Mail copy betterWhat’s one of the keys to creating great Direct Mail copy? Keeping it tight! Over the years, the amount of #copy used in Direct #Mail...
May 19, 20212 min readDo Your Customers Feel Valued?Customers can change their mind at any time. One survey found that, even though 72% of consumers were highly satisfied with the products...
Mar 31, 20212 min readTop Reasons Consumers Open MailThe more you know about why the mail gets opened, the more you can tweak your campaigns for maximum effectiveness. Recipients’ top reason...