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Mar 7, 20222 min read
Is Brand Awareness Worth the Investment?
We all want to sell more products and services, and for decades, brand #awareness has been the subject of research and study. Is this a...
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Nov 2, 20212 min read
Sell More by Upping the "Feels"
Increasingly, marketers understand the power of #emotions. Product features and benefits are essential, but someone’s need, connection,...
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